adidas Football FW17
To launch their new ‘Here to Create’ brand positioning adidas football teamed up with illustrator Stevie Gee and animation director Nicos Livesey to create a psychedelic and high energy subversion of match footage featuring the heroes of the adidas stable: Lionel Messi, Paul Pogba, Roberto Firmino and Luis Suárez.
Creative Director Adam Fish. Creative Team Matt Tassell and Marc Owen. Design direction Iain Robson.
Science before politics, dumbass.