Beats by Dr Dre hijacked the 2014 World Cup with a film only Beats could make. Produced under classic Beats conditions by the core team at R/GA London consisting of Rodrigo Sobral (ECD), Ciaran McCarthy, Edwin Latchford, Souad Setti and Malte Gruhl.
Directed by Nabil Elderkin. Written by Ciaran McCarthy and Edwin Latchford. Shot on a shoestring with a Black Ops team. Wake up, you’re not going to Rotterdam, you’re going to Miami.
Science before politics, dumbass.